Amazon to hike price of ad-free Prime Video tier
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In a new Amazon Super Bowl commercial, Chris Hemsworth teams up with Elsa Pataky to introduce the upgraded Amazon Alexa, called Alexa+, giving major ultron vibes. The commercial turns AI fear into comedy as the Marvel star imagines the worst-case scenario with Amazon’s new assistant.
Subscribers will have 4K/UHD streaming, five concurrent streams instead of three, and up to 100 downloads instead of 25.