Name any part of the customer journey, like onboarding, support, retention and upselling, and it’s pretty much guaranteed that you’ll find a B2B customer management tool for it. But with so many tools ...

INDIANAPOLIS--(BUSINESS WIRE)--MetaCX, the pioneer in a new outcomes-based approach for managing the customer lifecycle, today announced a major product release that brings together a powerful ...

The move highlights the company’s push into AI-powered CRM that delivers predictive insights and next-best actions to help ...

It’s up to the marketing team to think about customer experience management. But what exactly is it and how do you get it right? Alex Blyth reports Customer experience management (CXM) is not a new ...

Everyone knows that it costs eight times as much to acquire a new customer as it does to retain an existing one and as a result everyone is interested in customer management. Everyone also knows that ...

Thirty-seven trillion dollars. It seems like an unfathomable number, but that’s how much the global business-to-business (B2B) e-commerce market is estimated to be worth by 2027, according to Statista ...

A system organized around the ongoing relationship, rather than deals, and supported by an event-driven architecture triggered by customer actions has the potential to revolutionize customer ...

Any investments designed to put customers, and customer data, at the heart of the business will only help companies be more competitive in the future. Over the past five years, marketing operations, ...

The past three years have afforded supply chain professionals power within the executive ranks they have never enjoyed. Disruptions, materials shortages, and constant change have elevated the supply ...