As the NBA begins its new 11-year broadcast rights package with a heavy focus on digital content, longtime basketball YouTuber Kenny Beecham will become one of the first online creators to sign on ...

The NBA and the world's basketball community will celebrate the third annual World Basketball Day on Dec. 21 with events to highlight the sport's impact around the globe, the league announced Thursday ...

Dirk is the blueprint of the “stretch big” that every NBA team wants. That one-legged fadeaway was unstoppable. His 2011 Finals run, where he carried Dallas past LeBron’s Heat, remains one of the ...

The NBA is exploring the launch of a new professional men’s league in Europe in partnership with FIBA, aiming to tap into what it views as a large, underpenetrated basketball market. Bankers from ...

Can basketball be a force that helps bring a divided nation, a divided world together? That’s the dream of World Basketball Day. A day — designated by the United Nations to be commemorated every Dec.

The NBA plans to license two teams in the United Kingdom, including one in London that could cost $1 billion to gain entry into the NBA's impending European league. Illustration: Kelsea Petersen / The ...

College basketball's eligibility saga has its next addition. Former UCLA men's basketball guard Amari Bailey is attempting to return to college basketball after playing 10 games in the NBA with the ...