Physicists and vision scientists are lining up behind a provocative claim: the rich color we call purple is not a property of light at all, but a story the brain tells itself. Light in the real world ...

Purple is a non-spectral color created by the brain from red and blue signals Individual differences in eyes and brain make each person see colors uniquely All colors we perceive, including purple, ...

The brain's neural mechanisms keep straight which color belongs to what object, so one doesn't mistakenly see a blue flamingo in a pink lake. But what happens when a color loses the object to which it ...

A WORLD WITHOUT COLOR appears to be missing crucial elements. And indeed it is. Colors not only enable us to see the world more precisely, they also create emergent qualities that would not exist ...