In today's data-driven world, businesses are drowning in customer information. Customer interactions are increasingly omnichannel and digital, and there is a deluge of data. There is huge value to be ...

Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

For decades, independent retailers built customer relationships the old-fashioned way. Handshakes, trust, memory and a good ...

Nutshell reports effective CRM and email marketing alignment enhances customer relationships through strategic planning in people, processes, and data governance.

Warehouse-native access is emerging as the fastest, safest path to unified customer intelligence. It isn't without its challenges. As customer data platforms (CDPs) continue to evolve, zero-copy ...

Today's business environment can be characterized as fast-moving and customer-driven. Buyers have a wide range of options at their fingertips, and alternatives are mere clicks away. Successful ...

Most companies use different vendors to run different parts of their business, such as customer management, finances, payroll and social media. To do this, they share access to customer data with ...

As organizations increasingly recognize the importance of cohesive data management strategies, the relationship between marketing, data management and IT teams is evolving. According to an October ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

BETHESDA, Md.--(BUSINESS WIRE)--Rapid Finance, a leader in small business financing and enterprise lending solutions, released the white paper, “The Missed Opportunity in Modern Commercial Lending: ...