We’re ranking all 60 Super Bowl logos from worst to best, based on design creativity, color schemes, cultural relevance, and overall appeal.

The commercials are sometimes just as highly anticipated as the Super Bowl itself, as fans wait for fresh movie trailers, advertising spots featuring beloved brands and some surprises along the way.

The new LXI logo blends vibrant visual elements meant to evoke the coastal energy and cultural flair of Southern California, a fitting backdrop for a global sporting event.