LONDON--(BUSINESS WIRE)--Infiniti Research, a leading market intelligence solutions provider, has recently announced the completion of its latest success story on market segmentation analysis. This ...

When creating your business plan or establishing your next product launch, establish who your target buyers are. Once you have the overall market for your products or services, break that larger group ...

LONDON--(BUSINESS WIRE)--According to the latest market study released by Technavio, the global automotive instrument cluster market is expected to grow at a CAGR of almost 6% during the predicted ...

For startups and established businesses, understanding the importance of segmentation is essential for the granular analysis of consumer demographics, behaviors, needs, and preferences. These insights ...

When you're facing a lot of competition, one way to understand your situation is to segment the market—because a properly segmented market will give you a better view of the competitive landscape. It ...

Market segmentation is a marketing strategy that divides consumer’s interests, demographics and behavior into different groups to better market to specific needs. When it comes to marketing, there is ...