First thing first, multi-grain flours can never actually harm the body unless you are allergic to any of the flours included in the mix. facebook Multi-grain flours are described as a mix of two to ...

Multigrain flour is a healthy choice for better well-being. It offers vitamins, minerals, and fibre for digestion and immunity. This flour helps manage weight and regulate blood sugar. It also boosts ...

Wheat flour brand Aashirvaad set in motion a constipation-focused campaign to engage with mothers in India by flushing out a common problem. How could we convince the modern, discerning, millennial ...

Best multigrain aata at home: Eating healthy starts with what you eat every single day, and in most Indian homes, that begins with a humble roti. Making your own multigrain aata at home is one of the ...

The atta is a mixture of wheat with soya, gram, and oats. Every 100 gm of atta will give 15 gm of protein, the company said. ITC’s has launched “Aashirvaad Atta with High Protein” under its Aashirvaad ...

Roti and paratha are staple for most of us. Hence, flour (or atta) holds a constant ingredient in every kitchen pantry. It is one of the most affordable and easily accessible ingredients for all.

Heart-related fatalities and cases make the headlines almost every other day. Heart-related illness is no more an old age problem. The increasingly unhealthy sedentary life is leading us towards an ...

Swap wheat atta with these wholesome flours for guilt-free festive indulgence.(Image: Canva) Festivals in India are synonymous with indulgence and high-calorie plates piled high with puris, parathas, ...

Wheat flour brand Aashirvaad set in motion a constipation-focused campaign to engage with mothers in India by flushing out a common problem. We’re long-term subscribers to WARC and it’s a tool we use ...