Dr. Steen Tjarks is the CEO at T&T Design, a global packaging and artwork agency that specializes in private label. Private-label products have seen significant growth globally, and I see packaging ...
Packaging is often the first point of contact between a consumer and a product. Research suggests that packaging can influence a consumer's initial perception of a brand, with 72% of consumers stating ...
One of the aspects of packaging design that is often overlooked is accessibility. A non-disabled human being can read and open the majority of forms of packaging without any or no issue, but those ...