Jai Rawat is the cofounder & CEO at Zinrelo, a loyalty platform with a holistic approach. He is a successful entrepreneur & business mentor. In today's hyper-connected digital landscape, data has ...
Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights ...
Your grocery trips are fueling a billion-dollar data business you never agreed to. Consumer Reports found that Kroger collects and monetizes data from its 63 million loyalty program members, using ...
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Loyalty programs are 'ground zero' as companies turn them into 'data-harvesting machines' — why this should concern you
The long-standing model of mutual benefit is rapidly disappearing ...
Data transparency isn’t just compliance. It's a trust-building strategy that enhances brand loyalty, empowers customers with control and delivers lasting value. With news of data breaches seemingly ...
Consumer Reports investigation uncovers Kroger’s widespread data collection of loyalty program members to create secret shopper profiles Investigation reveals that profiles can be inaccurate and may ...
Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...
Two-thirds of retailers offer loyalty programs, according to a Salesforce survey of 8,350 shoppers and 1,700 retail industry decision-makers released last week. Another 29% plan to roll out loyalty ...
Task Group analyzed Deloitte's 2024 retail industry outlook report to see how well customer rewards programs can strengthen brand loyalty. It is a tough time to be in the retail business. Inflation ...
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