In the fast-paced digital landscape, product design is not merely about aesthetics; it plays a crucial role in determining the efficiency and cost-effectiveness of the development process. Investing ...

I’ve spent the past two decades helping companies build and launch products including Microsoft, Google, and now Xero. Some of these products have gone on to be very successful. Others have been total ...

Forbes contributors publish independent expert analyses and insights. We set an example for a better future via education and research. Launching new products is never a straight line—it’s a ...

As the whole field of product design is headed toward a pivotal transformation, product design leaders need to proactively explore (and answer) significant strategic and practical questions such as: ...