Every month the comic book companies send out folded promotional posters to the comic book retailer / Diamond accounts. Each week different posters show up for the comic book stores to put up and ...

We've all been there: You attend a trade show, engage in networking and depart with a collection of promotional products, or as they're often jokingly called, corporate SWAG (stuff we all get).

Yes, we live in a digital world. As such, online marketing seems to be the only thing marketers think of when trying to attract new business. I am even guilty of it myself. With so many marketers ...