Roblox's CMO details how internal and external partnerships help the global online platform take creative technology innovation to the next level.
Roblox has increasingly become a cultural hub for music fan engagement, as seen with recent artist activations from the likes of Yeat (Capitol Records), Lady Gaga (Interscope), Chappell Roan (Island ...
Universal Music Group (UMG) and Roblox have inked an expanded strategic agreement – including plans for additional physical ...
Universal Music Group partnered with Roblox to bring Drake, Kendrick Lamar and top rap stars to the gaming platform through new activations.
Deal includes the integration of commercial features designed to ‘drive increased engagement and revenue for artists and ...
UMG and Roblox announce a strategic partnership aimed at boosting artist monetization, music integration and fan experiences beyond streaming.
While companies holding virtual events due to COVID-19 has become a standard headline nowadays, Roblox's annual Bloxy Awards in March tapped into virtual spaces in a way that only a creative, social ...
Bringing a familiar digital image into an unexpected creative space creates a unique test of artistic fundamentals. In this ...
Steal the Brainrot sets a new record for Fortnite Creative, but it's still got a long way to go if it wants to surpass the ...