Society's boundaries of what is considered acceptable are fluid, influenced by cultural shifts, media portrayals, and evolving values. Behaviors once deemed impolite, unhealthy, or even harmful can ...

Social norms shift as potential beachgoers stay home. A view of the empty Santa Monica beach at sunset due to the new type of coronavirus (COVID-19) in Santa Monica, United States on March 27, 2020.

Join us at the "Social Norms and Economic Behavior: Gender Norms, Perceptions, and their Impact" event as we delve into the impact of misperceptions on gender norms and behaviors, highlighting ...

Collective pro-social behavior can be induced by the right messaging. Source: jasperai/OpenAI When confronted with frequent news of inhumane behavior, people often want to create change for the better ...

To mask or not to mask - and which mask to use? With public health guidance about masks in the United States confused by political hedging, clarity around mask use is increasingly important, ...

Well-intentioned efforts to help others often backfire, but we can learn from our mistakes. Vaping has captured the nation’s attention with news that it can be deadly, but many Americans are still ...

An interdisciplinary team of researchers reports on how social norms -- 'patterns of behaviors or values that depend on expectations about what others do and/or think should be done' -- can be ...

There are many norms governing our everyday social interactions. For example, in the United States, it is normative to: Allow some personal space between you and other people (often two or three feet ...

Is engagement in behavior change through partnerships with entertainment media a cost-effective way to improve attitudes and behaviors at scale? What are the ethical concerns of changing cultures and ...