A new super-white color of paint is so bright you might just need shades. Developed by scientists at Indiana’s Purdue University, the new whitest white acrylic paint reflects 95.5 percent of sunlight.

Brilliantly whitewashed houses are a familiar sight in hot countries, from Morocco to Greece. In fact, white-painted roofs “have been used to cool buildings for centuries”, said The Guardian. But ...

Choosing the right white paint is no simple black-and-white matter. We talked to paint and interior design experts to help you choose the best white paint for your home. If you think white paint is a ...